The Logo Loop embodies the core identity of Omaha’s visual system: grit, local pride, and collective strength, moving deliberately through industrial steel grays, grounded black tones, and purposeful red accents while textures of brushed metal, grain, and distressed surfaces anchor each transition to create a loop that feels constructed rather than animated. Every reveal carries a sense of physicality, as if the marks are being forged or locked into place.

To support Omaha across all their programs, we developed a full set of Player IDs tailored for volleyball, basketball, hockey, and soccer, giving each sport its own treatment within a unified visual system while honoring the unique needs of every team. The result is a flexible, season-ready ecosystem built on modular structures that make it easy to update names, numbers, and footage, enabling the game operations crew to produce new versions quickly and reliably and keep Omaha’s presence strong across every sport.